CRICKET SMOOTHIE

The assignment was to design a brand look to a completely new type of foodstuff: a smoothie that in addition to fruit and berries contains dried and ground house crickets, for the company Entis, specialised in insect food products.

The aim in packaging design was to get a playful, modern and easily accessible look for an unusual foodstuff and thus attract and entice to try something totally new. The bright and boldly colors stand out positively and the circular shapes can be easily modified to varying purposes and in different types of packaging.