Valio Tuuti Infant Formulas Packaging Renewal


The packaging for infant fromulas got a new look with slightly redesigning and freshening the old one. The illustration was modernized and the colour range made lighter in the spirit of today. The poses of the mother and baby deer describe playfully, which product suits which age. The packaging explicitly tells all necessary information about the product, as its safety of use is crucial. The packaging looks familiar yet fresh and new.

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Valio is the market leader in all key dairy product groups in Finland and is one of the largest companies in Finland. Net sales in 2019 were EUR 1.8 billion. Valio is Finland’s biggest food exporter. Valio products are found globally in some 60 countries and it has subsidiaries in Sweden, Russia the Baltics, USA and China.

Food & Drink
Illustrations, Packaging Renewal

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